I’m Ash, a creative brand designer and junior art director in Brooklyn, NY. I create bespoke, human-centered brand solutions for teams looking for work that’s agile, distinct, and unapologetically bold.

I’m Ash — I am based in Brooklyn, crafting distinctive visual identities and brand systems for clients who want work that’s thoughtful, elevated, and intentional.

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My process begins with insight: research, human psychology, and culture inform every creative decision. I study how people think, feel, and behave, and use those findings to shape concepts, visual language, and design systems. The result is work that’s not only beautiful, but genuinely aligned with how audiences experience brands in the real world.

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Before design, I worked across sales leadership and creative operations — experience that now sharpens my instincts for market clarity and strategic storytelling. Today, I guide projects from the first spark to polished execution, blending insight, strategy, and craft to create brands with purpose and lasting impact.

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I grew up in central Connecticut, shaped by New England woods and Philly roots, before running north to Vermont to study studio art at the University of Vermont. I’ve always been a walking dichotomy: someone who craves wide-open quiet yet thrives in the fast-paced grit of New York City. That tension — the soft fluidity of the outdoors and the structured rhythm of the city — shows up in my work. What inspires me most is change and growth. I’m drawn to history, craft, and the practices that have shaped the way we make things, and I love weaving those influences into future-facing design. Outside work, I’m happiest making things with my hands — sketching, painting, experimenting, and snowboarding, a space where movement, creativity, and freedom all meet.